Your Guide to the Gen Con 2025 Official Store | Rollacrit

We’re back and ready to roll! Rollacrit is proud to return as the official merchandise partner of Gen Con 2025! We’re bringing a whole new lineup of exclusive products, limited-edition collectibles, and fan-favorite gear to the Gen Con Store–your one-stop shop for all things epic.

This year’s collection features exclusive artwork by the legendary Hydro74—the creative mastermind behind stunning alternate collector covers for "Dungeons & Dragons" books. His signature style is woven into this year’s Gen Con merch like magic, and trust us, you’re going to want it all!

And if you're trying to optimize your time on the show floor, check the Rollacrit Booth Blog for all the details on our convention specials and the Gen Con Mini Mart.

Your Guide to the Gen Con 2025 Official Store Map | Rollacrit

Want to know what treasures await you at the Gen Con Store? Take a peek below to glimpse everything we’re bringing to the show this year!

Store Hours

  • Wednesday: 10am-6pm
  • Thursday - Saturday: 9am-6pm
  • Sunday: 9am-4pm

Your Guide to the Gen Con 2025 Official Store | Rollacrit

Convention Specials & Activations

Shopping the Gen Con Store just got more exciting—because the more you grab, the more fun swag you unlock (while supplies last)! Think of it as a little extra loot for your adventure!

  • Spend $75 or more and receive a free Rollacrit Lanyard.
  • Spend $125 or more and receive a Gen Con Dicecalibur Sword Keychain.
  • Spend $175 or more and receive a Gen Con Dicecalibur Sword Pin.
  • Spend $250 or more and receive a Custom 2024 Rollacrit Blood Hunter Sharp Edge Resin D20.
Your Guide to the Gen Con 2025 Official Store Gifts With Purchase | Rollacrit

Plus, if you bring your Blood Hunter D20 from the Gen Con Store, you can get $10 off the rest of the dice set at our Booth #3019 while supplies last (limit one per customer).

Show your Bag of Holding Velcro Merit Strap at the Gen Con Store (right side of the booth) to claim your free Gen Con 2025 Merit Badge, and be sure to swing by Booth #3019 for a Rollacrit Merit Badge as well–while supplies last!

Your Guide to the Gen Con 2025 Official Store Merit Badge | Rollacrit

Want to take home an epic haul of Gen Con loot? Sign up at the Gen Con Store for a chance to win a 2025 Gen Con Grab Bag! One lucky winner will be selected each day from Wednesday through Saturday (no drawing on Sunday) and notified via email each evening. Winners must pick up their prize at the Gen Con Store by 6 PM the following day—no substitutions or shipping available, and the selected winner must be present to claim the prize. Each Grab Bag includes an assortment of 2025 merch including pins, drinkware, and accessories—don’t miss your shot at scoring some extra goodies!

Please Note: Gen Con Store gift offers are exclusive to the Gen Con Store (not the Mini Mart), and Rollacrit Booth offers are only available at the Rollacrit Booth.

Join the Fun at Gen Con 2025!

The Gen Con Store is your go-to spot for exclusive merch, epic collectibles, and those "had to be there" finds you’ll treasure long after the con. Swing by, grab your gear, and make Gen Con 2025 one for the history books!

5 comments

Elizabeth

Hi! If you are out of items on Thursday, will there be more of it Friday or Saturday? I was volunteering and missed my opportunity to get some cool stuff.
Thanks

jim

just FYI, pointing out you have the pint glass and shot glass description, on this page, reversed. just want to make you aware so your onsite signage is correct.

Charles

Hey folks,
Any chance we’ll see a skyrolling Genevieve unisex, adult shirt at some point? Love the design but the femme cut wouldn’t suit my body shape.

Thanks!

Rollacrit

Hi Aaron! Thanks so much for reaching out—and for your incredible support of Heroes of Barcadia!

If you’re referring to the Heroes of Barcadia: Booze Ooze Invasion, it’s currently exclusive to the convention and not available for purchase elsewhere just yet. However, the Invasion will be making its way to Rollacrit HQ soon, so be sure to keep an eye out for updates!

As for your Kickstarter order, we’re just as excited for you to receive it and appreciate your patience as fulfillment continues. Unfortunately, we’re unable to add new items to existing Kickstarter shipments as orders are locked, but we’ll make sure to announce any future availability of the Booze Ooze items once they’re ready to slime their way into the shop.

Aaron

Im in Alaska and can’t make the convention of course but can I buy the new barcadia release items that are special to the convention online? I bought everything the kick starter had to offer end of last year, still waiting for that to ship to me. Maybe I could add these new items to that package?

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